About this app
What is Easter Classics?
Our tip: Manchester City to win and both teams to score (19/10)
West Bromwich Albion vs. Brighton & Hove Albion (3pm GMT kick-off)
Our tip: West Brom to win (17/5)
About Easter Classics
The Commission’s annual Gambling Survey for Great Britain (GSGB), released on Thursday, indicated stable gambling participation patterns among 5,277 adults surveyed between January and May 2026.
Around 49% of the adults surveyed said they had gambled within the past four weeks, a figure consistent with previous years.
When excluding those who only played lottery draws, participation stood at 28%, implying lottery-only players comprised roughly 21% of the adult population.
What is Easter Classics?
Within this shared model, there was a clear preference for personalised interventions over generic ones.
Tailored, behaviour-triggered messages were seen as more effective than generic warnings, but many participants simultaneously expressed mistrust towards operators collecting behavioural data.
Finally, the study found that these needs and preferences varied widely by product type.
